Chief Revenue Officer, Claravine

Scott Bennett

Scott Bennett oversees sales, marketing, and customer success at Claravine. He brings more than 20 years in B2B SaaS, the last decade leading global revenue organizations in marketing technology at Smartling, Conductor, and Improvado, building teams that generate demand, land enterprise accounts, and grow existing relationships in equal measure. He joined Claravine on a simple belief: onboarding a customer is the beginning of the relationship, not the end. He holds a degree in finance from Bentley University.

Articles by Scott

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Pillar

Reduce Marketing Waste: What's Actually Recoverable

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Pillar

Paid Media Reporting: Why It Takes So Long, and What Fixes It

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Explainer

Marketing Analytics: Metrics, Methods, and What Has to Be True First

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Pillar

How to Measure Marketing Performance

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