Take control of your marketing metadata from one platform. Set your data standards and automatically embed persistent, purpose-built data relationships across every workflow, team, and channel.
Trusted by global marketing leaders
Get to market faster with more control. Ensure every asset, campaign, and experience includes accurate context for AI-ready execution.
Deliver a shared data language to previously siloed processes, tech, and teams. Generate, validate, and add business-relevant metadata for a data chain of custody everywhere data flows.
Speed and scale start with control. Centrally manage work and change across your campaign and content data so you can launch and measure with fewer errors and misalignment.
Build a tagging, tracking and taxonomy layer, connect data points, and use AI-powered tools to accelerate work. Drive increased confidence in reporting and analytics.
AI is only as good as the data behind it. With standardized data at scale, content creators, ad ops, and analysts move faster, avoid errors, and make smarter decisions — inside the AI tool of their choice, with your standards maintained across every platform.
Define and enforce how campaigns are named. Govern and distribute the standard as it scales across brands, regions and agencies. Extend it to every creative asset you produce. They share one taxonomy underneath, so they compound rather than overlap.
Systems reach the taxonomy through the API. People working in an AI assistant reach it through MCP. Teams inside Claravine generate against it with the agent. A change approved once is the change every door opens onto.
Unlock the power of trackable, context-rich metadata to fuel speed and intelligence across every step of your marketing workflow. The AI proposes; a person confirms — and every capability keeps a path that uses no AI at all.
Native connectors for every system your campaigns touch, and an API and file exchange for the rest. Customize and control your set-up as specifications or business needs change.
Finally have confidence that data is consistent, accurate and organized.
Familiar spreadsheet views help users navigate, edit, and manage data with speed and confidence.
Validate marketing tags in real time, so you spot errors sooner, faster and at scale — minimizing manual checks.
Flag submitted data or standards for team review before they're applied.
Track events performed by users, managers, and admins in one centralized, high-level view.
Keep access updated and organized by managing roles, permissions, groups, and folders in one place.
SOC 2 Type II certified, with SSO and multi-factor authentication, on multi-tenant isolated infrastructure with enterprise-grade uptime.
With WPP, Colgate-Palmolive lifted agency data compliance from 20% to nearly 100% across 200+ markets.
20% → ~100%
Taxonomy compliance improvement
“With these integrations in place, our agency teams can confidently set up campaigns, knowing that every element aligns seamlessly with Colgate’s taxonomy requirements.”
Thirty minutes with someone who has implemented this at enterprise scale, not a generic product tour.
